Monday, August 25, 2008

Search Engine Optimization (SEO) - For Beginners by stefano

What is SEO, SEO is search engine optimization, yes but what does that mean? Well in real terms it means strategically moving your website from the bottom of the search engine list to the top.

An SEO Example:

You have a website about "website hosting" and people want to find you, they go to Google or any other large search engine and type in "website hosting". Problem is they can't find you, millions of other WebPages come up before yours and you get no traffic and no traffic means no business. What's the solution? SEO. SEO combines series of techniques to help your website move from the bottom on the lists on search engines to the top of the list.

Now I know what SEO is how can I implement it?

Just before I show you how to implement SEO you must know a little more. There are two types of SEO. Black hat SEO and white Hat SEO

Black hat SEO refers to manipulating a search engines results to better rank, but using "illegal" techniques which eventually will get you banned from a search engines such as Google, Yahoo, msn and other smaller engines.

White Hat SEO - Always use white hat SEO because this is a sure fire way of getting better organic (natural) results. I'm going to show you some basic techniques to help improve your search engine rankings, all white hat techniques...

TOP 5 beginner SEO techniques

01. Off Page - Back Linking.

Off page SEO is all about generating back links to your website. What are back links? Back links are in search engines algorithms. The more quality back links you have to your site the better ranking you will have on search engines. Back links are only good when they are relevant to your sites content. Also if you pay for back links you will get penalized by mainly Google.

An example of off page SEO

If I have two websites which are exactly the same in everyway except one website has 30 back links and the other has none. The website with the back links will always be ranked higher.

02. Website Tittles

If you look at the top of your browser now you will see the tittle of my website. Website tittles are very important it is suggested you do some keyword research so select a low or non competitive long tail keyword if your website is new.

Here is how to write a good and a bad tittle.

"I sell websites" is not a good tittle it is not specific and doesn't tell me much other than you want to sell me a website.

Try "Cheap Websites for sale Sydney Australia". Why is the second title better? It is better because it tell the user what your selling and where specifically and that its going to be cheaper than the market average. You will have more success with long tail keywords (a long tail key word is a more specific keyword bringing better traffic to your website.

03. Website Domain Names

Domain Names are less important now however could still give you a competitive edge. Having keywords in your domain name is always a good idea.

A Domain Name example:

If your writing a blog about "web designers" and your about to buy your web hosting and domain name. Do not get a domain name like "awesomeblog.com" This domain name tells the user nothing about what your doing or selling. Try to aim for "bestwebdesignersblog.com"

This domain name tells the user what you do and what your writing a blog about. Also keywords are used in the name which will boots your SEO efforts. Also note that using acronyms in your domain name unless relevant to your website brading will not help.

04. Writing Content

Well by far the most affective way to improve your search engine rankings is by having great content. (This isn't SEO I just thought you might want to know).

A successful website will always have unique content which is relevant to the target market. It's so a guarantee that users will come back if they like what they see.

05. Key words in your URL

Before I spoke about keywords in the domain name this is quite similar Putting keywords in the URL of your pages is a great way to explain to the user and more importantly the search engines what your page is about

Having a page like www.addresswebhosting.com/new-fast-webhost.html is the best way to show a search engine what your about and it boots the amount of keywords on the page.

Having a URL like this www.addresswebhosting.com/page1.html is bad for SEO because it doesn't tell the user or the search engine what it's about by looking at it.

Extra Meta Tags

Now you might have noticed I did not motion Meta tags here. That is because meta tags are not so relevant anymore however still useful they really don't drastically help SEO efforts.

http://www.sabsolutions.com.au/search-engine-optimization-seo%e2%80%93forbeginners/33/

About the Author

stefano webmaster

Search Engine Optimization (SEO) Advanced by stefano

Most webmaster know about SEO and the basics of it. I'm here to tell you about the advanced side of SEO. Getting spidered by Google within 24hrs, link baiting, back links and strategies, keyword selection and optimisation, on-page content keywords, xml-sitemaps.

Get spidered by Google within 24hrs.

That's rights its possible and it works. I came across this one by mistake. To get your website listed on Google within 24 hrs simply have your content ready and submit it to digg.com. Google has spiders crawling through digg.com 24/7.

Link baiting

Link baiting is anything on your website which encourages other webmaster to link to your site one hence increasing your back links. To link bait the most important thing to do is have great content then say on your index page give a script away with your link in it or have a small advert image with your link and say "Hey link to Us". Although you have no control over link baiting it can't help to try.

Back links and strategies

Now back links by far the most important way to move your website up in the search engine results page (SERP's). best methods are simple. Add your website to free directories yes including dmoz. Never ever pay for links off directories. Swap links and affiliate with other websites in the same category. Post comments of Do-follow blogs. Use social book-marking website to increase your traffic and link to you. Put your website address in forum posts on do-follow forums. Oh and don't forget article submission, this is a great way to generate traffic and back links. Try submitting to ezinearticles.com.

Keyword selection and optimisation

Now this is not for the faint hearted and is very hard to do correctly. You must use keyword selection tools try Wordtracker.com you do have to pay but you can use the free try tool. Please don't go for just a single keyword. Your aim should always be to use long tail keywords with high traffic and low competitiveness which of course all depends on how strong your website is the serp's against other site. After selecting your long tail keyword try it out for a few months if you don't see improvements move to another long tail keyword. Soon you will find the right keyword for your website.

On page content Keywords

Remember to use your optimized keywords thought your page. Now there is something called keyword stuffing which will get your pages punished by Google and here is a simple trick to make sure that doesn't happen. If you go though and read your article or post and it doesn't make sense because you have stuffed it with hundreds of keywords then you will get punished.

XML - Sitemaps

Sitemaps are very important if Google or another search engine can't see all of your pages then you will get no traffic. Sign up to Google webmasters central www.google.com/webmasters and submit your site map. Also it is important to submit to yahoo and other search engines.

http://www.sabsolutions.com.au/search-engine-optimization-seo-for-advanced-users/36/

About the Author

stefano webmaster

Web hosting provider,The Planet offer up to 57 % discount by John Wilson

Dedicated web hosting provider,The Planet offer his customers up to 57 % in server discount
Web hosting provider leaders in IT hosting, The Planet have added huge cuts on boxes optimized for customers who require technology testing for checking brand new scripts.
For a limited time, when you select Dual Xeon and Pentium servers are taged from $70 /m and up, having price cuts of up to 57 %.
Starting now on, the Dual Xeon 3.2 SCSI and SATA are priced at $149 /m, reduced from $299. The Pentium4 2.4 is priced now $79 /m, before it was priced $109. clients who buy two or more of these servers by on order have the next Dual Xeon 3.2 SCSI or SATA reduced 57 %, this is $170 less per month. The other Pentium4 2.4 can be purchased at $70 /m, this is 36 % in profit.
The new cheap prices offer a cost-effective option for customers which have interest in getting two server to have as a business test bed or to pilot a new system offering,” said Urvish Vashi, The Planet’s general manager for dedicated hosting. “As with all Planet Alpha servers, customers will benefit from The Planet’s world-class network and 24/7 support.”
This offer is valid till Aug. 24, 2008. For more information, you can visit the Web site at The Planet.
About The Planet
The Planet is the main provider of On Demand IT Infrastructure solutions, they are hosting more than 22,000 all sizes businesses and 7.7 million website globaly. The Planet Alpha division gives the biggest array of self-managed dedicated servers and modern services backed by 24x7x365 technical support. The Planet Northstar Managed Hosting division brings all together a proactive methodology and seasoned IT experts to deliver a fully managed hosting solution. backed with the neat quality of servers, software techniqies and one of its king support, backed by the best facilities and an enterprise-class network, The Planet hosting makes IT into a big competitive gain that makes customers to extend their businesses.
In the other hand another news is regarding vexxhost.com, as they are offering wordpress hosting, vexxhost.com now offer a summer sale that customers can have the wordpress hosting in with great discount also. vexxhost.com offers Fantastico, so wodpress hosting is only a clicks.

About the Author

John Wilson writes regularly about webmasters related topics. I hope you enjoy this article.

Want A 6 Figure Home Business? by John S

They're all looking for the magic button. I even remember the great Mike Filsaime saying on his blog that you have to sell people the button because that's what they want. Well, I have news for all you home business owners or home business wannabe's out there...there is no magic button. Peter Pan is dead and you're not in Kansas anymore. Now that we have that out of the way, let's get to the title of this article...Secrets To A 6 Figure Home Business Income. Want to know what they are? No, it's not a magic button. But it works. Keep reading and maybe by the time you're done you'll be on your way to a 6 figure income as well.

Secret number one is to sit down and actually make a business plan. Shocked? You shouldn't be. So many people simply turn on their computer, go to the search engines, look up "Home Business Opportunity" and try to find that magic solution. Guess what? It doesn't exist. If you're looking for a cookie cutter business in a box to make you a fortune, you've got a long wait. Sure, they can make you a few bucks, but for a solid business that is REALLY your own, you need a solid business plan to create one.

Secret number two is to make sure you have the necessary skills and discipline to actually make this work. What, you thought just anybody can run a home business? You need skills and you need discipline. The skills are important because a lot of the things you're going to do will require skills, mainly writing. Almost everything you do in a business involves some form of communication, from writing ads to simply replying to customer emails. The discipline is needed just to be able to force yourself to do all this day after day. And believe me, there will be days when you WILL have to force yourself.

Secret number three is to invest the time and money into your business that is needed. If I had the attitude that so many people have (wanting a business that is free) I'd be broke right now. I realized a long time ago that I needed to spend money to make my business work. I needed to spend it on tools, on advertising, on a lot of things. If you're going to be cheap about this, don't expect much in return. And don't expect to make a lot of money if you don't put the time in. There will be very many long hard days. Get used to it.

There you go. The secrets to a 6 figure home business income. Weren't what you thought were they?

Well, now you know.

About the Author

Looking for a solid step by step plan to building your own business...FREE? Watch Your FREE video at http://www.moneytreeprofits.com and get started TODAY!