There are many tools to drive visitors to your website but one of the most important ones that you should use is an article. Yes, we're talking about article marketing, and it's no surpise that the proliferation of article exchange sites has helped them become the normal method for people to obtain new material to market their sites.
Search engines place so much importance on fresh article content because the people who use their search engines demand it. It's no secret that search engines view the internet as a collection of written information just as people that use the internet consider it to be one huge database. If you're considering this from a search engine's point of view, which you should, then rewriting an article is just another way of saying make it unique.
You might be tempted to start writing articles from scratch and discard the idea of rewriting any existing articles, and if so , there are a few things you should consider first.
Dome some research on your topic. Even using the same search engine that will show your content, you can do a quick search for relevant information before you start. All you need to do is enter a few keywords into a search engine.
Every piece of written work you read should have a beginning, middle and end. This is for a good reason so try to stick to it and structure your article in the same way - in other words don't try to re-invent the wheel.
The last section to your article doesn't need to be any longer than about 4 or 5 sentences - it just needs to summarize your article. The whole article doesn't need to be any more than about 25 sentences or between four to five hundred words. Don't forget to split the article up into about four to five paragraphs for easier reading, and after you've written the article, you need to include a resource box containing your information and any links to your own websites.
As an aside, article marketing is a great way to make money online whether you're doing it for advertising or promotion for your own website or even if you're just writing articles for someone else.
Here's one of the secrets of writing successful articles. All you have to is write from your own experience, whether that's from work, recreation, hobbies or family. Imagine you're chatting with one of your friends, but just write instead of talk. Another easy way to write articles is to choose a niche topic that you're passionate about. You'll soon be known as an authority.
Remember that to become a good article writer you should use good writing techniques. Don't worry of you don't have these yet, when you get into the swing of article writing you'll soon pick them up. And the more you write the more you'll improve, so try to write on a daily basis. We all know that practice makes perfect and this is the same with writing.
About the Author
To find out more about writing articles and article marketing, visit http://winwitharticles.com.
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